Posts with videos attract three times more inbound links than plain text posts.
What does that mean? Simply put – video makes your content more shareable. More sharing means more ways for people to find you, more traffic to your website, more free promotion of your blog content, and higher ranking in the Google search engine.
Online video is among the top 3 most effective social media tactics that marketers use to generate buzz
Video has fast become the preferred content type for sharing information via social media. Whether short form video and creative pieces for the more visual social channels, or video featuring professional content to enhance a brand or an individual’s presence on LinkedIn, when it comes to social media, video content is king.
74% of all internet traffic in 2017 will be video-related
(Source: Brain Shark)
People often view video on a website before other types of online content. And the trend is growing rapidly. That’s why it’s crucial for marketers to flesh out their video content strategies now! This means identifying the right types of video content for your market, then finding the right team to professionally execute video production.